Healthy eating is gaining traction nowadays. Even before the COVID-19 pandemic, many people were serious about leading a healthy lifestyle. However, the pandemic has made even more people pay attention to their health. As a result, the demand for organic and plant-based food items has been rising in both national and global markets. People are becoming more aware of their responsibilities toward their health and the environment.
Seeing this growing demand, many young farmers have turned to organic farming. But did you know that farmers in Uttarakhand have been practicing organic farming long before it became a trend? The pure mountain environment means they don’t need chemicals or pesticides. Nirvana Organic products are made from these naturally grown crops. The fresh Himalayan fruits translate into a range of products like apple jam, chutney, vinegar, etc.
The Story of Women Farmers
The ingredients are sourced from Uttarakhand's women farmers. They face significant challenges due to the state's difficult landscape, limited resources, socio-economic constraints, and climate change impacts. Despite these obstacles, they are still fighting to make way for a better life. We provide them with training in organic farming, composting, and pest management.
Earlier, after selling their crops in the local market, many of their fruits and vegetables were left over. After some time all these started rotting. To reduce this wastage we utilize their natural produce to create jams, chutneys, and kitchen essentials.
The Farm-to-fork Concept
Farm to fork concept aims to ensure that food is sourced, produced, processed, and delivered to consumers with minimal intermediaries and maximum freshness. It promotes sustainability, reduces food miles (the distance food travels from its source to consumers), and fosters a connection between consumers and the origins of their food.
We source our ingredients from Himalayan orchards and forests. Our herbs and Buransh flowers boast health benefits, while Himalayan millets are famous for their delicious taste and protein powder. Top it off with Pahadi Badri cow milk and ghee, known for boosting bones, digestion, and immunity – all for a taste of tradition and well-being.
Purity of Himalayas
The Himalayan region provides ideal conditions for organic farming with its clean environment and fertile soil. Local women farmers use traditional methods, relying on nature to grow crops without chemicals. The Himalayan pink salt, herbs, and honey are famous for various reasons. The farmers here are committed to sustainable farming practices, like using organic compost and natural pest control. This dedication results in produce that is both nutritious and has a natural taste.
The Journey of Natural Goodness
We know how important it is to keep old ways of doing things alive. We foster traditional methods to minimize the leaching of nutrients with industrial processing. Our ghee uses the time-honored bilona method, while jams and chutneys are prepared using the traditional sil batta (stone grinder). Herbs and flowers are naturally dried and crushed for our organic teas.
Distribution and Accessibility
We help women farmers sell their products directly to consumers without the need for middlemen. We sell through physical stores and online platforms, giving better access to customers living far away. We provide them with information about the demand, supply, and quality standards of organic products.
Join us in this journey!
Click here and explore our range of products, and make the switch to organic today.
Together, we can make a positive impact on our health, our communities, and our planet.
